Free U.S. Shipping: Orders Over $35

Featured Stories

dock crappie

How to Catch Crappie from Docks

Docks serve double duty as habitat for crappie and structures for anglers to fish from, which puts the fish within easy reach. Let’s explore how to get the most out of this great crappie-catching opportunity.

Read more

kayak smallmouth bass

Kayak Carolina Rigging: Your Guide to Catching More Bass

A Carolina rig provides overlooked virtues for bass fishing from a kayak. We’ll look at those virtues and important considerations for successful Carolina rigging.

Read more

shad in water

Shad Facts that Can Help You Catch More Fish

Understanding baitfish behavior equates to an improved ability to locate gamefish and match their favorite meals. Here’s what you need to know about shad biology.

Read more

Jason Feldner Missouri River Walleye

Lindy B-MAX Jigs Key in Missouri River AIM Walleye Series Win

Learn how Jason Feldner and Gene Merck fished the Missouri River to win last weekend’s AIM Weekend Walleye Series North Dakota tournament.

Read more

topwater largemouth bass

Top Tactics for Post-Spawn Topwater Bass

Expert advice on how to capitalize on seasonal opportunities to catch big bass on topwater lures.

Read more

Pond Bass

Avoid These 5 Common Pond Bank Fishing Mistakes

A handful of adjustments can make a major difference in your success the next time you walk a pond’s banks to fish.

Read more

brown trout on Juicy Hellgrammite

Match Insects for Trout – With Spinning Tackle

Aquatic insects make up a large part of the diet of a typical trout, and matching insects in appearance and behavior is not only for fly fishermen.

Read more

crayfish sillhouette

The Truth About Crayfish – What Anglers Need to Know

Crayfish, commonly called crawfish, provide critical forage for bass and other gamefish. Understanding crayfish biology can help you catch more fish.

Read more

YUM Salt Craws

Gene Larew Favorites Transitioning to YUM

A brand change equates to savings for anglers on highly popular baits, along with some new color options.

Read more