Cotton Cordell Big O Triple Threat

The Cotton Cordell Big O Triple Threat showcases one of the most successful crankbaits in history – available in the three most-effective color patterns! The Cotton Cordell Big O is known as one of fishing's most-copied lures, but no other bait captures that shimmy and produces so many violent strikes. Equally effective in lakes and streams, the Big O truly is one of fishing's most legendary lures.

This is the first advance in the Big O since Cotton Cordell transformed Fred Young’s wooden carving into plastic in 1973 – adding a tougher lip and today’s hottest color patterns.