Heddon

Heddon is the world’s oldest fishing lure manufacturer in continuous production, and that kind of history doesn’t happen by accident. Since 1894 – more than 100 years – Heddon’s been on the leading edge of fishing lure technology. Heddon makes the lures you know and trust, such as the Zara Spook, Tiny Torpedo and the Spit’n Image, as well as classic lures like the Lucky 13 and Bayou Boogie. In fresh or saltwater, you can depend on Heddon’s 100 years of experience to put fish in the boat.

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Celebrate Heddon’s heritage as the oldest lure company in the world by wearing this t-shirt featuring the cover of our 1923 catalog. [ Read More ]
The Heddon Baby Lucky 13® produces a deep, resonating sound that drives gamefish crazy when it's chugged. Long considered one of the best lures... [ Read More ]
The Heddon Baby Torpedo is a proven topwater bait that smallmouth and largemouth bass can't resist. Its single prop spins and spits water. The Baby... [ Read More ]
The Heddon Chug'n Spook will spit tremendous amounts of water while producing the classic side-to-side sashay that drives fish wild.
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The Heddon Chug'n Spook Jr. creates the walk-the-dog motion in a smaller body. This Heddon topwater lure performs just like the larger Chug'n Spook. [ Read More ]
The Heddon Crazy Crawler is a wild acting topwater lure that literally crawls across the surface, creating a trail of splashes as it goes. Their p... [ Read More ]
The Feather Dressed Super Spook Jr. is effective on all species of bass, pike, muskies, stripers and other gamefish. <p>WARNING: This product... [ Read More ]
The Hellbender Downrigger (hookless) model is known as a poor man’s downrigger. When trolling your favorite lure tied on a leader 10- to 20-feet be... [ Read More ]
The Lucky 13 is great for schooling fish and is a great fresh and saltwater lure. [ Read More ]
The Heddon Lucky 13's size and action make it a true fresh and saltwater multi-species bait - bass,pike, stripers, white bass, speckled trout &... [ Read More ]
The famous Heddon Magnum Hellbender dives deep & flips easy. Over the years, Hellbenders have held many state and world records for most freshw... [ Read More ]
The Magnum Torpedo is the largest in the Heddon Torpedo line of popular topwater lures. The Torpedo is the world’s top-producing propeller-equipped... [ Read More ]
The Moss Boss has been perfectly designed to glide easily over and through the heaviest of cover, the kind of cover that holds big muskie, bass and... [ Read More ]
The One Knocker® Spook® thumps bass with a sound like no other topwater bait. [ Read More ]
The Heddon Pop’n Image Jr. is a small, realistic baitfish topwater lure that pops and walks the dog with ease. It is designed for castability and a... [ Read More ]

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