Early on, crankbaits gained the reputation of being an “idiot bait,” meaning that any idiot could cast one out, reel it in and catch fish. Well, those times are gone. The crankbait is anything but an idiot bait. Crankbaits do catch fish when simply cast and reeled, but they’re capable of so much more. Retrieves that ricochet off bottom structure or stop-and-go to simulate a panicked baitfish often maximize the bite. Baits with squared-off lips come through cover better. Some models feature rattles, and others are silent, and you need both. While bass anglers normally cast to specific spots of cover or fish the bait in certain depths to ensure it makes bottom contact, walleye, striper, white bass and other anglers often troll crankbaits to big limits of fish.