BOOYAH Flash Point® Jerkbait

The engineering prowess of BOOYAH Bait co. is proud to announce their greatest innovation to date, the Flash Point jerkbait! BOOYAH pro staff members have demanded a top-notch jerkbait for use on Live Sonar for many years and it is time to deliver the goods. The Flash Point features a slender minnow body with hard lines and a raised mid-section for a heavy return as it is working through the water column. It shows off with an extremely fast darting action and suspends on the pause, but the real key is obvious when you pick one up. The small custom blade affixed to the head of the lure provides a subtle flash for attracting strikes, but also enhances the return on Live Sonar. When our engineers came up with the idea it was as if a light bulb went off and we knew instantly after watching it underwater that big bass were going to fall prey. We are beyond pleased to introduce the Flash Point after many years of research and painstaking development, and we guarantee it to create more strikes and less retreats.