Capt. Chris Holleman

A veteran Florida guide details a largely overlooked and highly effective technique for catching BIG redfish and other large predator fish species.

Learn the secrets of a lifelong Jacksonville angler and veteran guide and how he uses minnow-imitating lures for redfish, spotted seatrout, snook, striped bass and more.

Every successful angler I have had the pleasure of fishing with seems to have a niche – something that angler is exceptionally good at doing. Some have multiple niches. From what I have witnessed, it is usually working a particular lure or style of lure in a specific manner. It’s often a relatively simple technique, once mastered, but it often involves some very fine details, and those details make the angler stand out from others. 

Much of my fishing success and success I have enjoyed guiding clients on inshore waters in Jacksonville, Florida occurs while fishing shallow-running minnow-imitating lures. Keys for me include keeping lures in the right depths, retrieving them properly and presenting them with the right tackle. 

Over the years I have found a variety of different shallow runners that get the job done for me.  Probably 60 percent of my fishing success is with shallow-water crankbaits, and I use them extensively for spotted seatrout, redfish, striped bass, largemouth bass, snook and more.