New fishing products; topwater lures, trolling lures, casting plugs, deep diving crankbaits, soft plastic worms, creature baits, bass lures, walleye cranks, crappie baits, pike lures, striper plugs and much more for all kinds of swimming fish.
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It’s not just a smaller size of an existing lure – the Booyah Micro Pond Magic is a unique, fish-catching bait in its own right. It’s tough, durable and catches fish in big lakes as well as ponds 7 streams. This 1/8 oz spinnerbait features a true-running “R” bend wire...
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Northern pike and muskies go nuts for spinnerbaits and often the spinnerbait comes out on the losing end, but the Pikee from BOOYAH Bait Company is tougher than those toothy tough guys. Start with a Vibra-FLX wire frame that stands up to powerful jaws and ferocious strikes...
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The C24 Super Spot is 2 1/2 inches in length, weighs 1/4 ounce and has #4 treble hooks. It's vibration is tremendous and has an incredible sound underwater....
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The One Knocker® Spook® thumps bass with a sound like no other topwater bait. The single tungsten rattle contained in a sound-intensifying chamber produces a loud thump...
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The Heddon Rattlin’ Spook® adds tremendous sound to your dog walking. The rattle chamber contains tungsten BB’s which amplifies...
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If your struggling on what to buy your favorite fisherman for Christmas or just needing a stocking stuffer, we have put together some great offers for this season.
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With the same attitude of the Money Craw, YUM’s Money Frog features similar action while providing totally new versatility. TheYUM Money Frog features Money “paddle” feet that produce incredible water displacement and tremendous vibration, and can be fished a variety of ways…
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The floatant material allows the YUM Money Hound to walk-the-dog just like the hard plastic versions, and attracts bass like the classic lures, too. A multi-step hand-painting technique creates incredible baitfish and frog patters and 3-D eyes seal the deal for interested bass. Think of the possibilities of a weedless Hound! Night fishing with no fear of snags. Working a Money Hound through thick buckbrush and laydowns. And do we need to mention weeds? Throw it where you’d throw a weedless toad and improve the size of your sack!
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Ideal for burning the bait on the surface when clear-water smallies and spots demand rocket speed, this double-willow spinnerbait won't roll no matter how fast you crank it. The weight backward design also makes the HD spinnerbait a terrific tool for slow rolling the bait in deep water over grass.
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Added spinnerbait vibration means extra fish-attracting potency, which is part of why angling legend Jimmy Houston can't stop talking about BOOYAH's new Vibra-FLX series. This bait's frame is built from Vibra-FLX wire, which creates more vibration than standard stainless wire. In addition, Vibra-FLX wire offers flexible memory (meaning it remains tuned after several catches) and added toughness (twice as strong as standard stainless wire frames).
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Added spinnerbait vibration means extra fish-attracting potency, which is part of why angling legend Jimmy Houston can't stop talking about BOOYAH's new Vibra-FLX series. This bait's frame is built from Vibra-FLX wire, which creates more vibration than standard stainless wire. In addition, Vibra-FLX wire offers flexible memory (meaning it remains tuned after several catches) and added toughness (twice as strong as standard stainless wire frames).
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The Pigskin Jig begins with a BOOYAH Football Jig - the same jig Timmy Horton used to blow away the Elite Series field last summer at Lake Champlain - but it doesn't stop there. The Pigskin features a hand-tied skirt that combines fine round rubber and silicone strands, providing the perfect combination of colors, and action.
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Designed by topwater master Zell Rowland, who is meticulous about every detail, the Pip Zqueek features BOOYAH's unique flat head design to maximize planing efficiency, a multi-step hand-painted finish, a 55-strand Bio-flex silicone skirt with flash and the Leverage Flexible Hook System.
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The Xt3-D expands your arsenal of twitch baits to cover more water depths and catch more fish. This deep-running jerkbait runs true and balanced at any speed and suspends perfectly level. When twitched this deep-running jerkbait...
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A guarded secret of old-time pros meets modern technology in the One Knocker. A perfectly engineered lipless crankbait that emits a fish attracting, rhythmic knock with its single forged tungsten/lead weight while pushing an enormous amount of water as it vibrates over grass and other structure.
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This lipless crank brings them in from far off with super-loud rattles and a tight, precision-tuned wiggle. It casts like a bullet and emits an awesome amount of vibration at a death-cry-of a minnow pitch.
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Looking for that professional edge? The YUM Big Show Paddle Worm, designed by pro angler Terry "Big Show" Scroggins, is one of the most productive plastic worms available for generating bigger bites.
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What do you get when you combine the alluring swimming action of a YUM Money Minnow with an extra thick baitfish profile? The YUM Fat Money Minnow. This trophy-getting swimbait comes packaged with keel weights and perfectly matched hooks, which allows for straight rigging and a high strike-to-catch ratio. Like the original Money Minnow, this swimbait is super soft, has a hollow body section and comes in very natural color patterns.
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Swimmingly supple the Money Craw soft plastic fishing lure combines the action of a swimbait with the enticing profile of a crawfish. Whether pitched on a Texas rig, swam on a jighead or fished as a trailer behind a BOOYAH Jig, this ultra-natural, hand painted crawfish fishing bait comes to life in the water. For tournament anglers, the YUM Money Craw is like money in the bank!
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This new Swimbait from YUM Bait Company is right on the money! With an ultra-realistic profile, natural swimming action and super-soft body , the YUM Money Minnow has proven itself irresistible to bass and other gamefish. A unique hook slot in the Money Minnow's belly allows for very efficient hooksets and at the same time facilitates straight rigging and true running performance.
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These 3⁄0, 6⁄0 & 7⁄0 powder coated weighted hooks were specifically designed for the 3.5", 5" & 6.5" Money Minnows. This fishing tackle helps you work swimbaits in deep or shallow water, and the molded weights set these apart from ordinary fishing hooks.
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The YUM Big Show™ Craw was designed by Terry Scroggins largely for flippin' dense grass mats and bringing huge limits to the scales. The pinchers and legs fold in tight, allowing the bass bait to penetrate even the thickest stuff; however, the ribbed body has enough bulk to move water. Also, with its pinchers extended, the Big Show Craw looks like a serious meal for a hungry largemouth bass.
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The YUM Doozee™ is a true best-of-both worlds fishing lure that's great for everything from dragging for giant Great Lakes smallmouth bass to punching mats for heavyweight Florida bass. Designed with a solid head to hold hooks in place and laced with LPT, this new bass bait from YUM is a Doozee.
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The Heddon Super Spook Jr. features include an internal rattle, super strong hardware and a very durable body construction....
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A "best of both worlds" fishing bait, the Dancin' Baby Eel™ couples the wobble of a crankbait with the free motion only soft plastic lures can provide. Designed by Bill Dance, this bass bait brings out the predatory instincts of any gamefish. Every turn of the reel handle or movement of the rod tip brings this fishing bait to life.
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The XCalibur XR Rattle Bait Series quickly became one of the top lipless crankbaits on the market and people found that the super-loud rattle, tight shimmy and uncanny ability to bounce off cover and trigger strikes flat out put bass in the boat...
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The XCalibur Zell Pop spits with the slightest rod twitch and floats tail-down to bring big bass crashing to the top. Feathered back treble, etched scale pattern and 3-D eyes add realism. Two sizes: one 2 ½-inches (Xz2) and one about 3 ½ -inches (Xz2)...
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