Heddon Lures

Heddon Bestselling Fishing Lures

From the Heddon Hellbender to the Zara Spook, Heddon fishing lures are some of the most talked about lures on the market. It's no surprise that these popular fishing lures are some of the world's bestsellers. The Heddon Torpedo is the world's number one selling propeller-equipped topwater lure, and more than 13 million Heddon Hellbenders have been sold to date. Heddon lures are also among of the most collected fishing lure brands, with an avid following among antique lure collectors.

So what makes these fishing lures so popular? James Heddon is acknowledged as the creator of the artificial fishing lure, and the present-day Heddon lures follow that same innovative vision. Their dead-on coloring, sturdy components and enticing action get incredible strikes from bass, pike, trout, redfish and more. Even the most aggressive fish won't get away because these fishing lures are designed to stand up to heavy abuse. That's why the bass fishing pros swear by Heddon fishing lures – not only do they attract the big fish; they keep them on your line.

Heddon One Knocker Spook The One Knocker® Spook® thumps bass with a sound like no other topwater bait. The single tungsten rattle contained in a sound-intensifying chamber produces a loud thump... View Products >>

Heddon Rattlin’ Spook The Heddon Rattlin’ Spook® adds tremendous sound to your dog walking. The rattle chamber contains tungsten BB’s which amplifies... View Products >>

Heddon Apparel & Accessories Heddon Apparel & Accessories... View Products >>

Heddon Super Magnum Spook The Great Lakes muskie specialists to Amazon peacock bass anglers, fishermen who pursue the world's most aggressive gamefish have long requested a beefed-up... View Products >>

Heddon Magnum Spook The Great Lakes muskie specialists to Amazon peacock bass anglers, fishermen who pursue the world's most aggressive gamefish have long requested a beefed-up... View Products >>

Heddon Super Spook The Heddon Super Spook and Super Spook, Jr. are the mainstay of the topwater fishing market. Super Spook fishing lures features an internal rattle, super... View Products >>

Heddon SwayBack Spook The Heddon SwayBack Spook is the latest in the lineage of the original Zara Spook fishing lure. Designed... View Products >>

Heddon Zara Spook The Zara Spook's legendary walk-the-dog action has been written about more than any other fishing lure. To fish a Heddon Zara Spook, one sets a rhythmic,... View Products >>

Heddon Wounded Zara Spook Zara Spook...the ultimate double-prop fishing lure for calling the big ones up to the top. If you want to make a lot of racket on top, the Wounded Spook... View Products >>

Heddon Lucky 13 A legend for over 75 years! From generation to generation fishing tales about using a Lucky 13 have been passed down. It is a true legend. The Lucky 13's... View Products >>

Heddon Torpedo The Heddon Torpedo has been the world's number one selling, top-producing topwater lure for generations. The Torpedo's aerodynamic shape, along with its... View Products >>

Heddon Spit'n Image The Heddon Spit'n Image perfectly mimics the frantic antics of a fleeing shad - in fact, it's the Spit'n Image. When retrieved, the Spit'n Image moves... View Products >>

Heddon Swim'n Image This shallow running crankbait closely resembles a three-inch threadfin shad. This natural acting lure has a productive tight wiggle, a snagless action... View Products >>

Heddon Pop'n Image The Pop'n Image gives anglers the best of topwater's two top actions: "popping" and "walking-the-dog". The Pop'n Image is designed for castability,... View Products >>

Heddon Bayou Boogie The Heddon Bayou Boogie fishing lures are "count-down type" lures that can be fished at any depth anglers allow them to sink. This 45-year-old lure has... View Products >>

Heddon Crazy Crawler The Heddon Crazy Crawler is one of the easiest to use top water plugs ever made. Simply cast it out, crank it in and allow the Crazy Crawler’s "wings"... View Products >>

Heddon Dying Flutter The Heddon Lures Dying Flutter has a long, slender body with dual propellers that create a loud, whirring sound that drives pike and bass wild. Anglers... View Products >>

Heddon Hellbender Magnum Downrigger The Hellbender Downrigger (no hooks) is the "poor man's downrigger." When tied ahead of the angler's favorite lure, it takes it down to 40 feet,... View Products >>

Heddon Magnum Hellbender The Heddon Lures Magnum Hellbender is one of the original deep-diving crankbaits. More than 13 million Hellbenders have been sold in the past 40 years.... View Products >>

Heddon Moss Boss The Heddon Moss Boss is a weedless fishing lure designed to glide easily over all types of matted vegetation, the type of cover that hides concentrations... View Products >>

Heddon Sonar Heddon Sonar lures are the original action-adjustable lures. The three line-tie holes allow adjustment of the lures' running depth and action. The front... View Products >>

Heddon Coors Lure The Coors® Lure by Heddon Lures is equally at home in a tackle box headed for an angler’s favorite fishing hole or just hanging around an angler’s favorite... View Products >>

Heddon Christmas Ornament Special Buy a 12 piece Heddon Christmas Ornaments set and receive a FREE Fluorescent Green Crawdad Rattlin' Spook valued at $7.34 KXPCO1 PRICE $19.99 Qty Add to Order

Login

Tips & Techniques

• Samurai Striper
• Rogues for Multiple Species
• Fishing Grappler Shads in Rivers