The Ultimate Deception

May 26, 2016

How to wacky-rig a YUM Swurm

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Always Learning

May 23, 2016

Hiro Naito was a skeptic when it came to the Moss Boss - until he fished it.

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As the spawn winds down, summer fishing patterns begin to emerge. 

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Catch The Shad Spawn

May 20, 2016

Brand ambassador Ty Spade offers tips on fishing the shad spawn

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Jointed Jitterbug helps angler break a big bass record.

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The baitfish are spawning, try a Booyah Pad Crasher. 

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Wake Them Up

May 16, 2016

When the topwater bite slows, throw a Bandit Footloose.

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Ace In My Pocket

May 16, 2016

Hiro Naito calls the Heddon Sonar the most-versatile bait in his tackle box.

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Switching Gears

May 12, 2016

How to react to ice-cold hotspots 

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Heddon Magic

May 9, 2016

An accidental discovery was the starting point for Heddon Fishing Lures.

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